The THS Blog

I walked into a session at Bullhorn Engage expecting another version of the conversation we have all grown tired of, the one where AI quietly replaces everyone. What I heard instead, from two McKinsey leaders with decades of data behind them, was the opposite case. AI is not coming for your people. It is coming for the way your people work. For anyone running a hotel or a portfolio of them, that distinction changes everything.

As the hospitality and travel industry looks ahead to 2026, one thing is clear: traveler expectations are evolving rapidly, and experience has become the new currency. Recent industry research highlights a shift away from pared-back, wellness-only travel toward richer, more immersive journeys that prioritize connection, storytelling, and memorable moments.

The hospitality industry is entering a transformative chapter. Guest expectations are rising, workforce dynamics continue to evolve, and technology is reshaping operations in real time. In this environment, success belongs to leaders who stay agile, invest in people, and deliver experiences rooted in purpose.

Earlier this month, I had the pleasure of attending The Lodging Conference, held in Phoenix from October 6–8, 2025. For me, these industry gatherings are more than just conferences—they’re strategic opportunities to keep Transformation Hospitality Solutions (THS) on the map by connecting with hospitality leaders, strengthening partnerships, and staying close to the trends that continue […]

As we settle into August, the latest insights from CoStar and Tourism Economics offer a sobering snapshot of the hospitality landscape. At the 17th Annual Hotel Data Conference, key growth projections for 2025 and 2026 were further downgraded, with demand expected to drop by 0.6 percentage points, ADR (Average Daily Rate) down by 0.5 points, and RevPAR (Revenue per Available Room) falling by 1.1 points (hotel-online.com).

As the fireworks light up the sky this 4th of July, we’re reminded of the power of freedom; freedom to grow, to serve, and to lead with confidence. At Transformation Hospitality Solutions (THS), we believe that hotel leaders deserve the same independence in their operations: freedom from last-minute callouts, overworked teams, and the uncertainty of unfilled roles.

As the hospitality industry welcomes its busiest season, the demand for exceptional talent reaches new heights. Hotels, resorts, and restaurants are ramping up operations to meet increased guest expectations, and that means staffing needs surge across every department. At Transformation Hospitality Solutions (THS), we are prepared and positioned to meet this critical moment.